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Free SEO keyword analyzer tool!

Written By Blues-Tech on Wednesday, July 4, 2012 | 12:16 AM

Free SEO keyword analyzer tool!
This article is about a free website which has a great text analysis tool, that is very useful for anyone in the internet marketing game or who optimizes their website for search engine rankings. The sites address is www.textalyser.net this tool really does the job when it comes to analyzing either all the text on a website or just a certain portion of your choice. Giving you all sorts of great information about the keywords used in the site.

When you first enter the site you can either paste in a certain portion of text into the designated area, or you just type in the URL of the whole website you would like to have analyzed. Then you can choose as to what analysis options you would like to perform. Such as the minimum characters per word, whether you would like it to ignore numbers, and a few more. After you chose your options then you simply click analyze the text, thus returning you a complete very detailed analysis.

At the very top of your analysis it shows some basic text information like the total word count, number of different words used, sentence count, a readability index ranging from easy to hard. That little function comes in handy, because you definitely want the text of your page to be easy for the viewer to read.

The next and perhaps most important feature, shows you the occurrences and frequency at which the top keywords for your page show up. It ranks them from the number one word to whichever number you would like it to stop at. That is set at the options you chose before you analyzed the text. This particular feature is very nice to SEO's, seeing as that it lists the top words on a site and the density/frequency of which they appear. So an example of how this might help would be if you were targeting to have a certain keyword density for a particular keyword on your site. Thus enabling you to figure out whether to add more or less of that word to meet the density at which is required for the search engines to list you for that keyword.

Not only does this tell you your top ranking keywords it tell you the top word phrases, ranging from 2 word to 5 word phrases. It gives the count of how many times that phrase was used and also shows the frequency compared to the rest of the text on the page.

Anyone who is in the internet marketing field especially marketers who optimize their websites for search engine traffic can make great use of this free tool. I personally find great use in this tool for the process of my keyword research, which is essential for any search engine optimization campaign.
Author Bio
Search engine specialist Steve Bis, is the author of the free search secrets newsletter and owns a unique web search tool that will help you find anything on the internet in 60 seconds, eliminating your search frustrations.
12:16 AM | 0 komentar | Read More

Google AdSense and AdWords - Like Yin and Yang

Written By Blues-Tech on Tuesday, July 3, 2012 | 12:16 AM


Many websites include a section or two with the "Ads by Google" above it or below it. These are ads displayed via Google's AdSense. When you do a search on Google and see ads in the search results pages, they are generally AdSense ads.

AdSense - The Yin:

Google's AdSense is programming that "senses" the content of a page or search. It finds keywords on a web page or in a search phrase to determine the subject of the content. It does this by either "reading" the page, or taking a look at the search term that was typed into Google Search. It can "Sense" which ads in the system are relevant to the content or search and display them - thus: "AdSense."

Before ads on a page are displayed, AdSense searches its database of advertisers and finds ads that are associated with keywords on the page or in the search. Now AdSense needs to decide which of the thousands of ads vying for position are actually displayed. To make this decision, AsSense looks at the advertiser's bids for the relevant keywords. The advertisers that have a combination of the highest bid, keyword relevance and best click through get displayed first.

Google tracks clicks on ads and advertisers pay Google the bid price for each click. When the AdSense ad is on someone's web page, Google pays the website owner a portion of the payment for each click. The term "monetizing" your site refers to taking your existing site and placing ads like AdSense on it to make money (or finding other way to make money with websites). If you get 10,000 visitors and 10% of them click an ad that pays you, theoretically, $0.75 per click, you just made $750! Not bad for just copying some AdSense code (which Google provides) into your popular website's HTML (if your site is not popular, learn about SEO - Search Engine Optimization - from sites like AcmeWebResources).


AdWords - The Yang:


The other side to AdSense is AdWords. AdSense ads have lists of relevant keywords associated with them. Each keyword is bid on by the advertisers for placement in the results pages and on web sites around the world. The words that will prompt a display of an advertiser's ad are bid on by the advertiser. When an ad matches the words on a page, the ads are displayed; thus: AdWords. AdWords is the system in Google that is used to place ads that display in AdSense.

You can enroll in AdWords to pay for AdSense ads to drive traffic to your site. The first step is to sign up with Google. The next step is to associate keywords to associate with your site.

The idea is to drive traffic to your site through the use of relevant ads. The more relevant the ad to your content, the more targeted your traffic will be. Compose your articles around your list of keywords. Next, write an ad based on the keywords and assign keywords to the ad. You will bid on the keywords at the time you associate keywords with the ad. If one of your keywords is searched for or relevant to a site, and you have a good bid and relevant ad, your AdWord ad will be displayed. Only when someone clicks your ad are you charged by Google.

The more popular keywords are wanted by many competitors, so the prices per click can get pretty high. It is not uncommon for a click to cost $5 or even $10. If you have 10,000 ad clicks, after you account for your conversion rate (the rate that you convert visitors into buyers) you better be sure you are making more than the ad click costs! But it should never break your bank because you can set the bid limits and the monthly budget.

What if you can't afford $5.00 per click? Since the more popular keywords are so expensive, it is best to bid on less popular keywords because the cost per click is lower. Google presently has a minimum bid of $0.05 per click. If you can get those, you can reduce your advertising budget.

A popular site can make a lot of money, however, a lot of money and time can be wasted. To avoid waste, you have to learn as much as possible and get the right tools to do the research.
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Author Bio
Nicholas LaPolla has been a web applications developer for 11 years. He created www.AcmeWebResources.com to help others build or improve, market, and monitize their websites with a focus on web design, website seo / internet marketing, and working to make money online.
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12:16 AM | 0 komentar | Read More

Top Ten FREE Traction Building Ideas for a New Web Site


Top Ten FREE Traction Building Ideas for a New Web Site

The dot com era proved that just building it isn't enough. The chicken and the egg issue exists -you need customers to get customers... and attempting to launch a web site, is that issue on steroids. So, how to get traction?

Here are Ten FREE Traction building Ideas we are trying:

1) Email Your Friends:
Find everyone you know that relates to your target market and introduce them to your website via email... as you know them, leverage every piece of emotional capital you have with them to encourage them to take a look at your new site and join.

2) Ask Your Friends to Refer Others:
If you send an email to people who are your target market, clearly articulate why it is valuable to 'THEM' (not just you) to join your site... and then ask and make it easy for them to refer people they know. Here's an example of an email I wrote that asks for a referral -

"Please forward to anyone that may be interested... entrepreneurs, advisors, people with Blogs, press contacts etc! Even forwarding to four or five contacts will make a big difference for us!

Happy New Year and thanks!

++

I've just discovered a new web service bringing potential business advisors together with entrepreneurs and early stage businesses. For Advisors - It's a great way to discover new deal flow and get involved in a hot new company. For Entrepreneurs - a great way to take your business to the next level in 2007!

The site is called Advisor Garage - http://www.AdvisorGarage.com and was recently featured in Business Week!

Please sign up and forward this email to great advisors and entrepreneurs.
++

After three or four weeks of steps 1 & 2 we found that we had begun to get a few people onboard... So now what?

3) Write a Press Release and get it OUT there...
I can almost hear a few folks swallowing and already considering looking for the next blog... it really isn't that tough and it isn't expensive. In fact, its FREE! Don't believe me? Consider signing up to PR Leap (http://www.prleap.com/learn_more). Not only do they have some good articles which explain for dummies (like me!) how to write a press release but they also offer a free submission service to multiple channels such as Google News, Google Search, Yahoo! Search, Topix.net, Technorati, MSN, Ask News, Moreover, NewsNow and others. According to their website - PR Leap is the best way to send your news release(s) to all major search engines, newswires, and websites. And basic accounts are free!

So what happened with us? Well we signed up, created a one page press release (took about 30 minutes), submitted it and it was approved earlier today. It will appear tomorrow. If you are interested, the link to the press release is: http://www.prleap.com/pr/61185/

The basic plan (read... Free) comes with stats, so I'll let you know in a few days if the press release was actually read by anyone and if it was picked up by any sites, bloggers, press etc. Let's see how good PR Leap and our press release writing skills are!

4) A Personalized Toolbar:
A great startup called Conduit (http://www.Conduit.com) offers people the opportunity to create their own, personalized toolbar for FREE. Conduit has a wizard embedded within their website which takes you through the setup process step-by-step. It took about twenty minutes and once you're done, they create a link to your toolbar download site which you can then share through an email signature or through a click through download on your new networking site. There are a number of cool ways to tailor the toolbar... your branded search, create links to particular pages on your own site, add weather, a radio and so on to make sure its a value download for your customers.

5) Design Your Site with the Customer In Mind and Make Inviting Others Easy
If, like us, your marketing budget is measured by the quarters rattling around in your pocket, then do your site a favor and design it so the 'Invite Others' button is never far away. No matter what page the users happen to be on. Bold it, make it big, underline it if you have to but referrals from happy customers are always easier to get than attracting new customers.

6) Friends & Contacts Revisisted:
Do any of your friends know anyone in the press or people who have blogs ? Well you won't know until you ask... ASK!

7) Join Linked In (http://www.linkedin.com)
If you haven't already, consider joining linked in. Yes, its another networking site, and you could consider them the compeitition (In your dreams!)... but after joining you can search through the directory and find people that may either a) be interested in joining your site or b) encouraging others to do so. If you aren't a member already, take a look

8) Groups & Forums:
Are there Yahoo (http://groups.yahoo.com) or Google Groups (http://groups.google.com) or other online forums that include the types of people you want to attract to your new networking site? If so, join them but beware... most groups want members to contribute to the discussions and no groups appreciate spam. So find the best forums for your target customers, join and spend some time getting to know what subjects are being discussed. Give it a week or two then jump in and add some value... and make sure that your post includes your email and perhaps the web address. If it is valuable, then members may check out your new site...

One last thing, if there aren't any good groups with your target customers... consider creating your own... and make it it feeds your new networking site. Here's one I started and yes... I know it only has a few members... but its more links in the internet for your website which appears in your google or Alexa results: http://groups.google.com/group/Harvard_Entrepreneurs_Startups?lnk=oa&hl=en

9) Write to your Existing Members:
Do you have a few members? If so, email them occassionally (Not every day!) and remind them of the value of your site... perhaps highlight a particularly useful tool or feature of your website. Maybe reach out to some of the individual members and ask them if you can write about them joining the site, a person feature if you will. At the bottom of each of these emails... give them a few sentences (above for example) to send on to others they know. Stress how much you would appreciate their help and how important they are to you and your young business.

10) Drum roll... .badda badda badda... .Create a Blog!
Here's hoping that a blog is the tenth and most valuable means of getting the message out there about a new networking site. (Wordpress.com is FREE)

Good Luck!

Andrew

NOTE: I grant permission for every reader to reproduce on your website or blog the article you are now reading. But copy this article ONLY, without any alteration and please Include the copyright statement. (NOTE: I am giving permission to host on your website this article AND NO OTHERS. Reprinting or hosting my articles without express written permission is illegal, immoral, and a violation of my copyright.)"Copyright © 2007, Andrew D. Ive, Advisor Garage. Advisor Garage Blog. All rights reserved. Permission granted to reprint this article on your website without alteration if you include this copyright statement and leave the hyperlinks live and in place." Author Bio
www.AdvisorGarage.com
Article Source: http://www.ArticleGeek.com - Free Website Content
12:11 AM | 0 komentar | Read More
 
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